
New Delhi: URBAN Smart Wearables, India’s leading homegrown tech brand, has introduced its latest flagship smartwatch — URBAN Genesis — combining advanced health monitoring, productivity tools, and elegant design at an accessible price point. Priced at ₹3,999 as a special launch offer, the Genesis is now available via gourban.in, Amazon, Flipkart, and leading offline retail stores across India.

The URBAN Genesis smartwatch is built for users seeking both style and substance. It features a 1.45-inch round Super AMOLED Always-On Display, housed in a full-metal body with a premium stainless steel strap. Whether at work, in the gym, or out on the town, Genesis transitions effortlessly across your daily routine while keeping you connected through Bluetooth calling, in-built mic and speaker, and real-time app notifications.
Designed with wellness and modern lifestyle in mind, the smartwatch is equipped with Quad AI Health Sensors, enabling users to monitor heart rate, SpO2, blood pressure, sleep patterns, and stress levels. Its dedicated wellness suite includes stress tracking and a guided Breathe Mode to support mental wellbeing. With multi-sport modes, IP67 water and dust resistance, and a robust metallic build, Genesis is a complete fitness companion ready for everyday challenges.
“At URBAN, we design for the future. Genesis is not just our smartest watch yet — it’s a lifestyle partner,” said Aashish Kumbhat, Co-Founder of URBAN. “We’ve built it around four pillars — Health, Wellness, Productivity, and Style — ensuring users can monitor vitals, meditate, take calls, or check emails, all from their wrist. It empowers people to take control of their wellbeing without compromising on aesthetics.”
Additional features include AI Voice Assistant support (Google Assistant/Siri), Bluetooth 5.3 connectivity for seamless pairing, remote music and camera control, and up to 7 days of battery life on a single charge.
URBAN Genesis redefines what users can expect in the under-₹5000 smartwatch category — offering flagship-grade specs, sleek design, and versatile performance in one elegant wearable.
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